Thank you for using the M.S.Trading (ApnaTrade) website  Your privacy is important to us. Please read the following statement to learn about our information gathering and dissemination practices.

Scope:

M.S.Trading (ApnaTrade) website and mobile application (hereinafter referred to as “ApnaTrade”, “App”, “we”, “our”, “us”) is committed to protecting and respecting your privacy. This policy (“Privacy Policy”) is to be read together with the Terms of Use and all other policies listed and notified on ApnaTrade. This Privacy Policy outlines ApnaTrade’s privacy practices regarding the collection, use and safeguard of your information through the App and the services offered thereupon. By using ApnaTrade and submission of personal information and in case of a minor – submission of your personal information either by your parents or your guardian, you accept and consent to the terms and practices mentioned under this Privacy Policy.

Changes/Amendment/Modification to the Privacy Policy:

We will treat your information in accordance with applicable laws and regulations. This Privacy Policy is subject to changes and modifications based on business, legal or regulatory requirements and will be updated online. We will make all efforts to communicate any significant changes to this Privacy Policy to you. You are encouraged to periodically visit this page to review the Privacy Policy and any changes to it. Your continued use of the App after any modification(s) to this Privacy Policy will be deemed as your acceptance to such modification(s).

Third Party Services:

Please note that your mobile service provider, mobile operating system provider, third-party applications (including the applications pre-loaded on your smartphones powered by Android/iOS platforms or customized Android ROM (“Device”), social media platforms, and websites that you access may also collect, use, and share information about you and your usage. We do not control how these third parties collect, use, share, or secure this information. For information about third-party privacy practices, please refer to or read their respective privacy policies or seek appropriate consultation.

Personal Information we collect:

Personal information is defined as information that can be used to identify you and may include details such as your name, age, gender, contact information, and your interests as personally identified in products and services. Insofar as sensitive personal information is concerned, it will carry the meaning as may be defined by applicable laws from time to time.

The following outlines how we collect, use, share, and retain personal information:

1. Collection

We may collect personal information, whenever relevant, to help provide you with information, complete any transaction, or deliver any product you have requested or authorized. You also consent to the collection of certain personal information during the course of buying products and/or services.

2. Usage

The App seeks this information to:

  1. Validate and process your request for the services of the App or information;

  2. Assist merchants in handling and fulfilling your orders;

  3. Improve the quality and performance of the App;

  4. Help you determine which services/products best meet your needs;

  5. Facilitate internal business operations, including fulfilling legal and regulatory requirements;

  6. Provide recommendations about services/products based on your usage of the App;

  7. Deliver marketing communications and advertising we believe may interest you;

  8. Resolve disputes or troubleshoot problems;

  9. Detect and protect against errors, fraud, and other criminal activity;

  10. Enforce our terms and conditions;

  11. Any other purposes described at the time of information collection.

3. Sharing

We may disclose personal information to our affiliates when necessary to perform services on our behalf or on your behalf, such as display advertising, promotional services, search results (including paid listings), customer service, etc. These entities and affiliates may market to you as a result of such sharing unless you explicitly opt out.

We may also disclose personal information to third parties when required to:

  • Provide you access to our services;

  • Fulfill your orders;

  • Enhance your overall user experience;

  • Comply with legal obligations.

Additionally, we may share personal information with external organizations or individuals if we believe such access, use, preservation, or disclosure is reasonably necessary to:

(a) Meet any applicable law, regulation, legal process, or enforceable governmental request;
(b) Detect, prevent, or address fraud, security, or technical issues;
(c) Protect against harm to the rights, property, or safety of our customers or the public, as required or permitted by law.

Non-Personal Information:

Non-personal information is defined as any data that does not personally identify you and may include unique system or hardware identifiers, system or application software, and peripherals. Any non-personal information, when combined with personal information, shall be treated as personal information.

The following describes how M.S.Trading (ApnaTrade) collects, uses, shares, and retains non-personal information:

1. Collection

You agree that the ApnaTrade App may collect diagnostic, technical, and usage-related information for the purposes described below or as communicated at the time of collection. Once collected, this information is anonymized so that it does not personally identify you.

2. Usage

The information mentioned above is gathered periodically to:

  • Provide and improve the ApnaTrade App and the services offered;

  • Facilitate software updates, product support, and other services (if applicable);

  • Verify compliance with the terms of this Privacy Policy.

3. Sharing

To enable partners and third-party developers to improve their software, hardware, and services designed for use with the ApnaTrade App, we may provide them with a relevant subset of diagnostic information. Such information will always be shared in a form that does not personally identify you.

4. Retention

The collected information will be retained only for the duration necessary to fulfill the purposes outlined herein, unless a longer retention period is required or permitted by law. Once the purposes are achieved, all such information is deleted safely and securely.

Location Services:

The App, its licensees and agents may access, collect, and analyse your usage of the App and other information related to your location on a regular basis through Bluetooth and Wi-Fi signals, along with other technologies and data, for the performance of the services provided by the App and to help improve the design, functionality, performance, and content of the App. In order to collect geo-location information, the location settings must be enabled on your Device. Therefore, in some cases, the App may request that you enable the location settings. Except in cases where specific services requested by you require or involve personal identification, the App collects location data anonymously and in a form that does not personally identify you. By using the App, you agree and consent to the transmission, collection, maintenance, processing, and use of your location data and queries to provide and improve such services of the App.

Cookies

We place both permanent and temporary cookies on your Device’s hard drive. Information collected by cookies and other technologies is treated as non-personal information. However, to the extent that IP addresses or similar identifiers are considered personal information by local law, we treat any information linked to such identifiers as personal information. Similarly, to the extent that non-personal information is combined with personal information, we will treat the combined information as personal information.

Other Information the App collects:

The App also may collect other information about you in ways that the App describe to you or otherwise with your consent. You can choose not to provide us with certain types of information, but doing so may affect your ability to avail and/or use some services. At the time of installation of the App, the App will require your permission to enable it to find the location of your Device, camera usage, microphone access, mount and un-mount file systems, etc. You acknowledge that you are agree to providing such information to the App.

Third Party Applications, Websites & Services:

The App may include links to other websites/applications or may display advertisements from third parties and other content that links to third party websites. Such websites/applications are governed by their respective privacy policies, which are out of our control. Once you leave our servers, use of any information you provide is governed by the privacy policy of the operator of the website / application you are visiting. That policy may differ from that of the App. If you can’t find the privacy policy of any of such websites /application via a link from the website’s homepage, you should contact the relevant website /application directly for more information. We are not responsible for the privacy practices or the content such third party websites. We may use third-party advertising companies to serve ads when you visit the App.

Access, Correction and Deletion

The App strives hard to keep its records updated and accurate with your latest information. You shall be responsible to ensure that the information or data you provide from time to time is and shall be correct, current and updated and you have all the rights, permissions and consents to provide such information or data. You may note that deletion of certain information or withdrawal of consent may lead to cancellation of your access to the App or your access to certain features and services of the App. Additionally, we may not be able to process your request of correction, updating or deletion, in case the same is not supported by valid documents or data retention is required by the applicable law or law enforcement requests or under any judicial proceedings or it is extremely difficult to implement (such as requests related to backup copies or if a new system is required to process the request or change of technical design) or risks the privacy of other users.

Queries and Complaints:

We are committed to protect your personal information collected and processed by us and look forward to your continued support for the same. In case of any feedback or concern regarding protection of your personal information, or any privacy-related feedback or concerns you may contact +91-9140-758442